Skip to main content Skip to footer

The PPI is an INDEPENDENT educational, not-for profit research institute. We undertake rigorous research from a neutral, long-term perspective

Danielle Baker


Danielle joined the Pensions Policy Institute (PPI) in February 2014 as Membership & Fundraising Manager on a part time basis. Prior to working for the PPI, Danielle worked for a large professional body managing the London Region. She has been working within the charity sector for over 15 years. Prior to moving into the charity sector, Danielle worked within the recruitment industry for 15 years, progressing from a Consultant to Regional Manager for London and Kent.

At the PPI Danielle is responsible for a variety of aspects of the Institute’s activities including, managing the delivery of all PPI events and roundtables, managing the Institute’s PR & marketing, developing the PPI’s brand, dissemination of all research produced across various outlets including PPI Supporters, media, Government and education. She is also the PPI’s press contact and manages the Team’s interaction with media and participation at external events. She also manages the Institutes' social media channels.

Danielle also has responsibility for the PPI’s Supporters Scheme and works closely with the PPI Funding and External Relations Committee, developing and maintaining the Institute's funding strategy.

Since joining the PPI Danielle was also instrumental in the development and launch of the PPI’s Knowledge Sharing Seminars: an introduction to the UK Pensions System and has been delighted to see them grow in popularity to become a staple of organisations’ induction process for their new starters. 

In her spare time Danielle enjoys going to the theatre, spending time with her family and volunteering at a local animal rescue charity.

Join our mailing list

Signup to receive all the latest news from the PPI

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it. Find out more here